WEAPONIZE YOUR CONTENT

Use your existing marketing team to create a dedicated client-focused media channel

Audience: Marketing professionals, teams, content developers, thought leaders, consultants, trainers, business owners

Executive Overview

Creating great content is only half the battle. A great blog, video or webinar that none of your ideal clients ever see won’t do you or your business any good.

If you want to grow your business you need to extend your influence to more qualified prospects.

In order to make your content work – you need to put it to work.

Luckily there are simple ways to do just that!

Great content deserves a better fate than dropping off into the abyss of your website’s archive. This virtual program shows marketers how to amplify the impact of EVERY marketing piece.

This 60 minute program reveals the tips, tricks and timesavers that will help you use your content to get in front of more clients and decision makers.

“Aidan Crawford’s engaging and humorous presentation style makes content marketing accessible to those who want to take what they already  have and use it to promote explosive business growth.

He provided an incredible amount of value to our members and taught actionable strategies that our audience really appreciated. The specific tools he shared, his generous spirit and engaging delivery led to a great day for us. As VP of Programs for NSA NC, Aidan made me look good! “ – Aram Boyd, CSP

Attendees will learn:

  • How to align their content to client interests
  • Short cuts to creating compelling content on a regular basis
  • Tools and tricks to get content in front of more decision-makers
  • Social media hacks to get content noticed AND shared

Benefits of this virtual presentation

  • Customization

    Aidan customizes every presentation to your industry

  • Unlimited use of the recording

     Every agreement includes a full year license to reuse the presentation

  • Unique sliding fee structure

    This virutal program is priced based on attendees

  • Social Media Support

    Aidan creates promotional videos for the program that he will share on his social media and with your marketing team to promote the event. Aidan will also “live tweet” the event

  • Dedicated Resource Page

    Every program comes with a custom landing page that includes the slides and links to all the resources mentioned during the presentation

Aidan Crawford

Aidan Crawford is a marketing professional with over 15 years experience. He is the author of the book DIY Marketing for Consultants, Trainers and Professional Speakers. Prior to starting his own consultancy he performed key marketing roles at major insurance, and banking organizations as well as spending time working in the agency world. 

Program Resources