Your business has to be adaptable to clients’ needs

“I have to use it or lose it. ” That’s what he told me. There was still a bit of ...
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What should you do when your blog doesn’t convert?

You have a blog. That’s great. There’s just one problem. You don’t know what to do with it, and it ...
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5 Tried and True Ways to Increase Your Blog’s Search Ranking

If you have a marketing blog, you’ll know the importance of ranking high in Google and other search engines. It ...
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Align your marketing with sales

There was a time, not so long ago, when marketing teams had nothing to do with sales teams other than ...
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[Announcement] A unique branding service for senior executives

FOR IMMEDIATE RELEASE: Toronto firm offers unique branding service to executives Toronto, ON. Nov. 21 – Toronto based marketing firm ...
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Here’s my marketing campaign that flopped

On the internet we’ve been conditioned to put our best foot forward at all times. Everything is great. Everything worked ...
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You need a business model more than a new website

If you’ve ever seen the movie Field of Dreams then you’ll be familiar with the mantra “build it and they ...
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Define your audience before you create your message

I was recently at the National Speakers Association annual conference. This year, as I’ve done every year since 2011, I ...
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3 Ways to Avoid Mediocre Marketing Content

Free Webinar | August 16th Find out how to optimize your website to give your customers experiences that will have ...
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Top tools and apps to make you a better writer

Wouldn’t it be great if there were a software program that took your writing and spat out new copy that ...
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